top of page
Request to be Interviewed
CMORoom publishes exclusive interviews with CMOs on a weekly basis. Interested in interviewing with us? Complete the form to get started.
May 15, 2024
Duracell Doubles Down on Partnership with Ariana Madix with New "Assistant Ann" Ad
The Duracell Company is doubling down on its popular ad campaign featuring Bravo TV's Vanderpump Rules star Ariana Madix by releasing a...
May 8, 2024
Ad Giants Double Down on TikTok Amid White House Ownership Mandate
Top agencies actively promote TikTok's ad capabilities despite forced sale order In a unanimous show of support, many of America's...
Apr 30, 2024
Snickers Launches Global 'Hungry Skies' Campaign Targeting Air Travelers
Mars flagship chocolate brand Snickers is taking flight with a major new international marketing push aimed at capturing a bigger share...
Apr 16, 2024
Prada Makes WNBA Draft History Dressing Caitlyn Clark
In a historic move for both the fashion and basketball worlds, luxury brand Prada dressed Caitlyn Clark for her appearance at the 2024...
Apr 5, 2024
Ikea Embraces Household Chaos with Adorable "Pet Destruction" Ad Campaign
In a delightfully self-deprecating move, IKEA is celebrating the realities of home life with pets through its latest ad campaign. Rather...
Apr 2, 2024
Mayo Haters Hate NotMayo in Debut Campaign from Kraft Heinz and The Not Co
Kraft Heinz and The NotCo have launched their first joint creative campaign since entering a partnership in 2022. The humorous video for...
Mar 28, 2024
GenAI Powers Wurl's New "BrandDiscovery" Solution for Emotion-Driven CTV Ad Targeting
The GenAI-powered solution provides scene-level contextual targeting to help advertisers align the emotional sentiment of their campaign...
Mar 27, 2024
Levi's Invites Fans to Dance in First Major Campaign Under New CMO
Levi Strauss & Co. is getting customers around the world moving to the beat with "The Floor Is Yours", the iconic denim brand's first...
Mar 26, 2024
Unleashing Generative AI for Personalized Marketing at Scale: Accenture and Adobe Forge Pioneering Partnership
Through a strategic expansion of its relationship of more than 20 years, Accenture (NYSE: ACN) has been selected by Adobe (Nasdaq: ADBE)...
Mar 22, 2024
Elf Cosmetics Serves Up Hot Reality TV Tea with Love Is Blind Campaign
For brand marketers looking to tap into major cultural moments, elf Cosmetics just provided a masterclass with its "Makeup Over Makeup"...
Mar 21, 2024
Reddit Goes Public: A New Frontier for Advertisers
Reddit, Inc. , the online discussion forum known for its quirky communities and viral content, made its highly anticipated debut on the...
Mar 20, 2024
CMO Insights with Erin Levzow, CMO, Museum of Ice Cream
Experiential destinations have exploded in popularity, offering immersive adventures that stimulate the senses and create share-worthy...
Mar 18, 2024
Digital Industry Moves Aggressively to Privacy-by-Design, According to IAB's Annual State of Data Report
Today IAB released its annual report, "State of Data 2024: How the Digital Ad Industry is Adapting to the Privacy-by-Design Ecosystem."...
Mar 15, 2024
Hyundai's "The Drop" Marketing Campaign Unveils the New 2024 Hyundai Santa Fe Heralding Sneaker Culture
Hyundai in collaboration with Culture Brands, its African American marketing agency, launched their new multicultural campaign featuring...
Mar 14, 2024
SXSW Brand Innovators Awards 2024: Celebrating Groundbreaking Innovation
Austin, TX - The annual South by Southwest (SXSW) Conference and Festivals celebrated cutting-edge innovation across multiple categories...
Mar 13, 2024
Connect with NYC's Top Marketing Minds at Exclusive CMO Room Event
On the evening of Thursday, March 28th, Ragtrader is hosting an exclusive networking event bringing together CMOs and senior marketing...
Mar 13, 2024
Molson Puts Women's Hockey Players' Names Front and Center
As Women's History Month kicks off Molson Coors Beverage Company is using its new partnership with the Professional Women's Hockey League...
Mar 12, 2024
SXSW 2024: Brands Bring Immersive Experiences to Austin
South by Southwest (SXSW), the annual conglomerate of film, music and technology festivals and conferences, returned to Austin, Texas...
Mar 11, 2024
Michaels Takes Its Online Handmade Goods Marketplace to Retail Stores
Michaels, the major arts and crafts retail chain, is piloting an in-person program to allow vendors from its online handmade marketplace...
Mar 8, 2024
Zulily Rises From the Ashes with Acquisition by Beyond and Reality TV Star Marcus Lemonis
In a surprising turn of events, the once high-flying e-commerce brand Zulily is getting a second chance at life after being acquired by...
bottom of page