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TikTok Global Sues ByteDance for $58 Billion Over Alleged Antitrust Violations and "Rigged" Acquisition Deal
A legal battle between TikTok Global LLC and ByteDance Ltd. , the Chinese parent company of TikTok Inc. , has erupted into a...
Apr 10
Insights from Julia Fitzgerald, Chief Marketing Officer, Author, and Business Advisor
In this edition of CMO Insights, we are honored to learn from Julia Fitzgerald's remarkable journey as a CMO.
Jun 6, 2024
Unmasking AI's Influence: FCC's Bold Move for Transparency in Political Advertising
Artificial Intelligence (AI) is revolutionizing the advertising and marketing landscape, offering unprecedented opportunities for...
May 27, 2024
Barbie Celebrates Role-Model Athletes to Inspire the Next Generation
In celebration of its 65th anniversary, Barbie is honoring nine trailblazing women athletes from around the world by creating...
May 23, 2024
That Target Feeling: How Target's New Campaign is Winning Hearts and Minds
In the ever-evolving landscape of retail marketing, Target has once again proven its prowess with the launch of its latest campaign,...
May 22, 2024
Nestlé Pursues Profits by Catering to Ozempic Appetites
In a move that could be dubbed "capitalizing on calorie counting," food giant Nestlé has unveiled a cunning strategy to cash in on the...
May 21, 2024
Tech Titans Clash: Samsung Roasts Apple's Ill-Fated iPad Pro Ad
In the ever-escalating battle for tech supremacy, Samsung Electronics has unleashed a sizzling comeback targeting Apple 's controversial...
May 21, 2024
Dude, Where's My Jet? Liquid Death's Insane Fighter Jet Giveaway
From the twisted minds that brought you canned water laced with anti-corporate sarcasm, comes a contest so delightfully deranged, it'll...
May 21, 2024
The NBA Launches Star-Studded "The Toast" Campaign for 2024 Finals
As the 2024 National Basketball Association (NBA) Playoffs heat up, the league has unveiled an electrifying new campaign to promote the...
May 21, 2024
TikTok Beauty Brands Pivot to YouTube Shorts Amid Platform's Uncertain Future
As TikTok's fate remains unclear amidst data privacy concerns and potential bans, beauty brands that found virality on the short-form...
May 20, 2024
Duracell Doubles Down on Partnership with Ariana Madix with New "Assistant Ann" Ad
The Duracell Company is doubling down on its popular ad campaign featuring Bravo TV's Vanderpump Rules star Ariana Madix by releasing a...
May 15, 2024
Ad Giants Double Down on TikTok Amid White House Ownership Mandate
Top agencies actively promote TikTok's ad capabilities despite forced sale order In a unanimous show of support, many of America's...
May 8, 2024
Prada Makes WNBA Draft History Dressing Caitlyn Clark
In a historic move for both the fashion and basketball worlds, luxury brand Prada dressed Caitlyn Clark for her appearance at the 2024...
Apr 16, 2024
Elf Cosmetics Serves Up Hot Reality TV Tea with Love Is Blind Campaign
For brand marketers looking to tap into major cultural moments, elf Cosmetics just provided a masterclass with its "Makeup Over Makeup"...
Mar 22, 2024
Reddit Goes Public: A New Frontier for Advertisers
Reddit, Inc. , the online discussion forum known for its quirky communities and viral content, made its highly anticipated debut on the...
Mar 21, 2024
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